【Exclusive Interview】Fanmei Packaging Sterile Packaging Products Advocate New Food Packaging Technology
From October 12 to 15, 2014, the 91st National Sugar and Wine Food Fair was held at the Chongqing International Expo Center, and Fenmei Packaging was exhibited with new products, metallic sterile brick bags.
The high-quality sterile packaging products and booth of Fanmei Packaging have attracted high attention from customers and exhibition organizers over the years, and there are endless guests on the booth. During this exhibition, I was honored to accept an interview with the Food Business Network "Food in China". The interview details are as follows:
Reporter: I believe everyone is very interested in the products you just introduced. There are many merchants in the packaging market now and the competition is fierce. What are the advantages, or characteristics of Fonmei Packaging compared with other merchants in terms of products and brands?
Fenmei: Fenmei Packaging adheres to the concept of being responsible to customers and consumers, and its concerns on quality and food safety have been extended to the entire supply chain, and raw materials meet the quality and food safety requirements of the EU and the United States. Fonmei attaches great importance to environmental protection and has passed the chain of supervision certification of the three major forest certification systems, FSC, PEFC, and SFI, established a product traceability system, and has always used environmentally friendly water-based inks. In 2010, we also successfully passed three of the top five food companies with sales to review our quality system or corporate social responsibility.
During the operation of the enterprise, Fenmei always keeps its own social responsibilities. Under any circumstances, our business activities must meet or exceed the expectations of the local public for the enterprise in terms of legal, moral and commercial operations. POYRY, a well-known sustainability consulting company, confirmed that Fenmei Packaging is an advanced Chinese company that conducts carbon emission assessments during factory construction and has achieved carbon neutralization implementation of 1,200 sycamore trees, 10,362 sea buckthorn and 1,600 poplar trees.
Reporter: From your detailed description, you can indeed feel the unique technical advantages and comprehensive strength of Fonmei products. So, what market plans does your company have in 2015? How to implement these plans?
Fenmei: Fenmei Packaging’s vision is to benefit consumers by adding value to the liquid food industry and becoming its true packaging alternative. We will continue to adhere to this mission, strengthen R&D capabilities, explore new technologies, and look forward to providing customers with more stable quality and cost-effective products. At the same time, we will gradually enrich our product categories and expand production capacity.
We have built a sheet packaging production line at the second factory of Funmei, Hohhot, Inner Mongolia, and is expected to be put into production by the end of 2014, with a production capacity of 2 billion bags of high-quality packaging materials per year. There are two types of sterile packaging, namely coil and sheet, among which the sheet is very suitable for packaging the currently popular fruit-containing liquid foods in the market.
Reporter: As an e-commerce media, e-commerce has become a marketing trend. Do you want to talk to you about your views on e-commerce and what do you think about this field?
Fenmei: In contrast, Fenmei Packaging is a traditional manufacturer and has not yet been involved in e-commerce. However, in terms of development trends, e-commerce is in full swing in China, and many traditional companies have also entered e-commerce, and the future prospects of e-commerce are immeasurable. Our customers have entered the e-commerce field one after another, and we are also keeping a close eye on changes in consumer demand and new demands that may arise in the future for our packaging, such as more suitable for new delivery and transportation methods.
Reporter: E-commerce is unstoppable and the future prospects are immeasurable. We hope that Fenmei Packaging can improve steadily with the help of e-commerce. With its strong industry appeal as always, the 91st Sugar and Wine Fair has brought together a large number of food companies. It is another very good opportunity for your company's marketing and brand improvement. What are the preparations and expectations for this company?
Fenmei: The Sugar and Wine Fair is indeed a very good platform. It not only brings display space for enterprises, but also creates opportunities to get close to customers and end consumers. Fenmei Packaging has always attached great importance to such display opportunities and hopes to continue to deepen communication with the organizing committee and organizers and jointly promote the development of the Sugar and Wine Fair. We sincerely hope that the sugar and wine party will be better and better, advocate the promotion of new food packaging technologies, and open up a larger market for food and packaging companies.
OK Thank you so much. I am very honored to invite Fanmei Packaging Co., Ltd. to accept an interview with the Food Business Network "Food in China" and wish Fanmei Packaging a great harvest at this sugar and wine party!
